World Association of News Publishers


Morton Holst

Morton Holst

Strategy and business advisor, VG Multimedia, Norway

Morton Holst has for the last 15 years thrived where the old media meets new technology. It started out with interactive tele-text services in the late 90s, continued on with sms content in that same decade, and not to forget some laughable wap 1.0 services and of course then biggest hype at the time: MMS. Morten is the mind behind the history’s first paid SMS insult service (more than 3 million premium insults sold) and have worked together with broadcasters, telecom, TV distributers, device manufacturers, right owners, newspapers and IP-TV operators in a never ending quest to find ways to transfer hypes into profitable business for the media industry. Morten is currently working as a strategy and business advisor at VG Multimedia, Norway’s leading newspaper on net and paper.

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